Are you confused by the sight of today’s youth shuffling around in chunky sneakers, bulky high-waisted jeans, and oversized sweaters? Unsure whether that dude down the street is a hip alt man or your father?

Well hello, “confused by the sight of today’s youth shuffling around in chunky sneakers, bulky high-waisted jeans, and oversized sweaters,” I’m Dad. Dadcore that is.

Want to look like you know how to grill red meat? Step up to the tee in your best fishing visor and let your sweater vest do the heavy lifting.

Maybe you’re more of the mowing-the-lawn and sending intellectual but vaguely judgemental type of father figure. Khakis and chunky white orthopedic sneakers should be best for you.

Or you’re the vacation man! Nothing will suit you better than a tacky hawaiian shirt and some ill fitting jean shorts. 

Dadcore does not cause rheumatoid arthritis, offbeat dancing, or unwarranted and poorly timed humor. Join the dadcore movement and sport looks your old man would be proud of.

Creative Direction Carina Greenberg
Styling Carina Greenberg + Virginia Pittman
Words Adler Bowman
Editing Rachel Hellman
Photographs Elizabeth Van Horn
Featuring Toni Aguilar Rosenthal, Garrett Kraft, Tushar Menon, Elizabeth Phelan

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Who creates the perfect match?

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